Start the Sail & Learn educational program on a sailboat in Trogir (Split), enjoy the beauties of the islands Šolta, Hvar, Vis and Brač and continue exploring the beauty of the Croatian Mediterranean coast!
The Summer School Sail and Learn offers a unique cultural and educational experience for international students. The program is based on the principles of the Business Model Canvas where students develop their own innovative models by working in teams.
Throughout the 7-day program, students visit a number of cultural and historical sights on the islands that help them develop a sense of local culture. This content helps them develop a sense of understanding how tourism and life on the islands are intertwined. Besides that, students get to know examples of innovative tourist services and products which help them develop their own ideas within the program itself. The additional workshops on Innovative Tourism and Marketing help students develop skills to build their marketing plans and strategies with their team and prepare for final project presentations.
Students are situated on sailboats during the program, and share their living space and cabins with other students. Hence, the Leadership part of the program is present through all activities included in the program. The leadership thematic workshops help develop communication skills for international teams, and raise team dynamics. Living arrangements on the boat throughout the program are a part of the practical Leadership students face daily—with challenges and tasks aimed at increasing team cohesion and developing an understanding of various leadership styles and working in not only international, but also highly diverse teams based on the cultural , experiential and educational background of team members.
The Sail & Learn Summer School offers the opportunity to gain 5 ECTS points (3 credits). It covers topics from Leadership, Entrepreneurship and Innovative Tourism.
Innovation: Idea Formation and Validation
Introduction to Innovative Tourism
Marketing Analysis Basics
The Structure of a Marketing Plan
Business Model Generation: Introduction
Business Model Generation: Start Planning
Destination Management and Innovation I
Team Awareness Strategies
Business Model Generation: The Finale
Destination Management and Innovation II
Guest Lectures on the Islands of Hvar and Vis (three sessions)
The Military Tour of the Island of Vis (professional, guided tour)
Feedback Sessions with the Program Manager (twice during the program)
Teamwork and Mentoring Sessions (guided by the lecturers)
Sailing Lessons (provided by the skippers)
The overall program goal is for each project team to develop a project idea in tourism based on the business model canvas principles.
The students start working on their ideas on the first day of the program, when they form their project teams. They develop their project ideas as the program progresses, and in the final stage have the support of the lecturers who take on the role of mentors. The business model canvas workshops provide students with the tools to build their project idea, the tourism workshops give them skills to develop content, and the additional program activities give students examples of innovative tourist services developed by local entrepreneurs and businesses. The leadership workshops help students develop skills of international communication and working in teams, as well as solving conflict situations and handling stress.
Students who enroll into the program should have the knowledge of:
Program goals are to:
The following teaching methods will be used by the program instructors:
Competences and skills (Students will be able to):
A 7-day trip along the Adriatic Coast
Students arrive in Marina Trogir. The departure from the Marine is on Saturday (14th July 2018.) between 4 and 6 pm.
The nearest airport to Trogir is the Split airport. However, the airport in Zadar is not far away and as well the airport in Zagreb which has excellent connections and a frequent bus line that goes towards Split.
In Trogir, participants are divided into groups and embark sailboats (the summer school participants and the business track participants are divided) and situated in cabins.
Throughout 7 days, the participants sail the following main route:
TROGIR – SESULA ( ISLAND OF ŠOLTA) – HVAR (ISLAND OF HVAR) – KOMIŽA (ISLAND OF VIS) – VIS (ISLAND OF VIS) – STARI GRAD (ISLAND OF HVAR) – BOL (ISLAND OF BRAČ) – SPLIT
Wonderful Adriatic treasures
The program starts in the Marina of the City of Trogir. A historic city situated in the heart of Dalmatia has easy access and a rich touristic tradition. The Split Airport is only 3 km away. From here participants will sail out to the adventure of exploring the most beautiful Croatian islands and engaging in a modern project-oriented business program.
Amazing Mediterranean scenery comprised of little harbors, stone house villages and untouched nature hides numerous opportunities for exploring, walking and cycling. A perfect first stop for an active leadership workshop, team assignments and learning opportunities out in the open.
After leaving the calm island of Šolta, we arrive on the island that has been known as the oasis of culture throughout the history. Famous for its rich nightlife, Hvar is ready to be explored by those seeking fun and adventures. But, before we let ourselves enjoy a night out, we must revisit our learning program.
The final stop before docking in Split we venture to probably the most famous island, Brač, and what is proclaimed to be among 10 of the most unique beaches in the world – Zlatni rat. A perfect destination to finish our Sail and Learn expedition around the Dalmatian islands, we will wrap up the program, evaluate our team work, and enjoy the most wonderful sights one can imagine.
Included with your registration:
NUMBER OF AVAILABLE PLACES ON THE PROGRAM: 20
PROGRAM DATES: 14. – 21.07.2018.
Application deadline (extended): 15.04.2018.
Registration fee: 1.390 EUR (payable in installments)
Registration fee for students from partner institutions: 990 EUR
Please contact us for additional information.
Contact information: Valentina Janjetic, MA, Program Manager, firstname.lastname@example.org
If you have any questions please do not hesitate to contact us. We will get back to you with an answer within one day.
Telephone: +385 51 32 7037, +385 51 32 7322
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